Responsibilities
- Develop and implement impactful marketing communication plans aligned with brand objectives.
- Ensure seamless media interactions and press activities.
- Create compelling content for digital, social media, press, and events.
- Cultivate relationships with journalists, influencers, and key opinion leaders.
- Collaborate with cross-functional teams to ensure messaging and branding consistency.
- Brainstorm innovative communication ideas with team members and partners.
- Monitor and analyze campaign metrics to measure effectiveness.
- Analyze market trends and consumer insights to inform marketing strategies.
- Manage relationships with external partners and agencies.
- Monitor & measure competitors activities & performance.
- Support the planning and execution of events and product launches.
- Assist in sister brands and cross-functional marketing activities.
Qualifications
· Bachelors degree in Marketing, Business, Mass Communication, or a related field.
· Proficient in written and verbal English and Arabic.
· 2–5 years of marketing experience, preferably in the automotive industry.
· Exceptional communication and public speaking skills.
· Proficient in email, MS Office, and various business and communication tools.
· Ability to work collaboratively in a fast-paced environment.
· Uphold a professional and presentable appearance, embodying the prestige of a BMW brand ambassador.
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