Key Performance Areas:

• Executing social media strategies, creating and publishing content to a variety of platforms in Arabic (Saudi) language, and interacting with their communities and audiences, responsible to measure results by tracking metrics and insights on each platform.
• Moderate all user-generated content in line with the moderation policy for each community.
• Building and executing social media strategies, through competitive research, platform determination, benchmarking, messaging and audience identification.
• Generating and publishing daily content, optimizing company pages on various platforms, moderating user-generated content, analyzing social data, and collaborating with other departments to manage reputation and coordinate actions.
• Possess expertise in social media marketing, strong consulting and communication skills, and knowledge of e-commerce and online marketing.
• Create editorial calendars and syndication schedules.
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
• Collaborate with other departments (customer relations, sales etc.) to manage reputation, identify key players and coordinate actions.

Core Competency Framework:

Knowledge

• BS in Communications, Marketing, Business, or relative certificate.
• In-depth knowledge of traditional, field marketing, trade marketing and market research methods.
• Knowledge of online marketing and good understanding of major marketing channels
• Applicable knowledge in marketing data analytics and tools