Company Description

MAX GROUP is a pioneering corporate in the fitness industry across the Middle East, offering innovative services for both women and men to improve their quality of life through personalized and scientific approaches. Starting with women’s fitness, it has evolved into a renowned and scientific fitness community with over three million active members. Operating under a unique training methodology that combines scientific principles and motivational techniques, the group has expanded to include "Max Gym," five branches, the "Maixa Application," an online fitness project, and "Max Academy" to educate certified fitness and nutrition professionals. Founded by experienced professionals, MAX GROUP is committed to driving global health and fitness transformation.

Role Description

This is a full-time on-site role for a Media Buyer based in Cairo, Egypt. The Media Buyer will be responsible for developing and implementing media strategies to ensure success in advertising campaigns, managing media planning and buying processes, and negotiating with vendors for the most effective ad placements. The role additionally involves analyzing key metrics to optimize campaign performance and collaborating with internal teams to meet marketing objectives.

Qualifications

• Strong proficiency in Media Planning and Media Buying to manage advertising campaigns and allocate budgets effectively.
• Analytical Skills to assess data, measure campaign success, and optimize advertising performance.
• Experience in Media Strategy to develop and execute comprehensive advertising plans.
• Excellent Communication skills for vendor negotiations and collaboration with internal teams.
• Knowledge of advertising platforms, understanding of audience targeting, and ability to stay updated on industry trends.
• Bachelor's degree in Marketing, Advertising, Business, or related field is preferred.

Location: Nasr City

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