The
Social Media Specialist is responsible for managing and growing the
universitys social media presence across various platforms. This
includes developing and implementing a social media strategy, creating
and scheduling social media content, engaging with followers, and
analyzing the effectiveness of social media efforts. The specialist will
also be responsible for staying up-to-date with industry trends and
best practices in social media marketing.

Key Responsibilities:

• Develop and implement a social media strategy to promote the university and its programs
• Create and schedule social media content, including text, images, and videos
• Engage with followers and respond to comments and messages in a timely and professional manner
• Analyze the effectiveness of social media efforts and adjust strategies as needed
• Stay up-to-date with industry trends and best practices in social media marketing
• Collaborate with the marketing team and other departments as needed