Key Responsibilities:

• Assist in the development and maintenance of a prioritized product roadmap, incorporating customer feedback, market analysis, and strategic business objectives
• Collaborate with product management and UX/UI teams to define clear, concise user stories and detailed acceptance criteria
• Conduct regular user acceptance testing (UAT) and quality assurance (QA) of the patient experience, alongside competitive research, to drive continuous product improvement
• Oversee lifecycle of complementary product offerings, from ideation and development to launch, go-to-market, and ongoing scaling
• Work closely with operations to develop resources needed by the clinical and care center team to deliver exceptional patient care
• In coordination with finance, develop appropriate pricing models; partner with acquisition to create target personas and refine promotional language
• Build strategies that focus on cross-selling within the LifeMD portfolio, including nurturing audiences that would benefit from specialty/chronic care
• Enhance patient loyalty and long-term engagement through continuous improvement of patient-facing resources, including the LifeMD app
• Identify and manage partnerships that can support product and growth goals
• Define and track key performance indicators (KPIs), aligned with overall company budget and business goals, and leverage analytics to identify areas for optimization

Requirements

Basic Qualifications:

• 5+ years of experience in product management, product marketing, product ownership or a similar role
• Proven track record of success in assisting in the growth of a product line or business unit for a digital healthcare company
• Strong understanding of product development methodologies; experience with product discovery/validation techniques and proficiency with project/product management tools (e.g., Figma, Jira, ClickUp)

Preferred Qualifications:

• Excellent communication, presentation, and interpersonal skills
• Ability to prioritize effectively and manage multiple projects simultaneously
• Data-driven with excellent decision-making skills
• Ability to thrive in a fast-paced, dynamic environment

Benefits

• Salary Range: $130,000-$150,000
• Health Care Plan (Medical, Dental & Vision)
• Retirement Plan (401k, IRA)
• Life Insurance (Basic, Voluntary & AD&D)
• Unlimited PTO Policy
• Paid Holidays
• Short Term & Long Term Disability
• Training & Development
  

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