Responsibilities


Review and analyze client sites for areas needing improvement
Developing, implementing, managing and optimizing SEO strategies for campaigns including keywords analysis, traffic analysis, search engine indexing & ranking goals to drive performance improvements and initiatives
Performing keyword research in coordination with business objectives to optimize existing content using SEO best practices and on-page optimization standards
Performing ongoing keyword research including discovery and expansion of keyword opportunities.
Tracking, reporting, and analyzing keywords, SERPs and competitor trends
Researching, developing and implementing link building strategies including link Analysis and toxic link Removal
Monitoring and evaluating search results and search performance across major search channels in order to improve rankings
Monitoring and evaluating web analytics dashboards and reports in order to develop and recommend SEO strategies
Preparing end of month analytics and improvement reports
Developing articles and other content to support organic search
Building and managing a rich content/editorial calendar that attracts a qualified audience including articles, whitepapers, reports, and infographics, etc.)
Prepare detailed strategy reports
Create, manage and launch campaigns
Improve clients rank in major search engines


Qualifications


1-3+ years of technical experience
Very good language skills
Diverse range of vocabulary
Strong analytical skills
Understanding of all search engines and functions as well as marketing
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