• Implement and manage execution of COLORS social media strategy.
• Define most important social media KPIs.
• Manage and oversee social media content.
• Measure the success of every social media campaign based on the preset KPIs.
• Stay up to date with the latest social media best practices and technologies.
• Work with copywriters and designers to ensure content is informative and appealing.
• Collaborate with Marketing, Sales and Product Development teams.
• Monitor SEO and user engagement and suggest content optimization.
• Communicate with industry professionals and influencers via social media to create a strong network.
• Provide constructive feedback.
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