Training Description:

Define objectives and develop marketing policies for goods and services; oversee their implementation and evaluation; conduct market testing; and prepare, present, and maintain specialized marketing documentation and reports.

Training Responsibilities:

• Define overall and specific marketing objectives, and develop marketing policies, plans, programs, and facilitation measures.
• Analyze the product life cycle and identify the factors contributing to the success or failure of product marketing.
• Analyze competitors’ pricing and develop pricing strategies.
• Define promotional programs, select distribution channels, and evaluate the effectiveness of advertising and promotional activities.
• Develop a timeline for implementing marketing policies, monitor execution procedures, and evaluate outcomes.
• Conduct market tests for new products prior to their final launch, utilizing specialized market-testing software in accordance with job requirements.
• Prepare specialized marketing documents and reports; provide appropriate recommendations and effective solutions; present and clarify findings; and maintain records within the designated database in compliance with approved policies and procedures.

Training Duration:

• 6 months

Training Requirements:

• Bachelor’s degree in marketing
• Saudi National
• Not registered in GOSI for the past 6 months
• Good command of written and spoken English

Training Link: https://eservices.taqat.sa/Eservices/Login.aspx

Training Opportunity ID In TAQAT : 24754169

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